Movie Theatre Preferences Report (Includes Spreadsheet Models)


(Purchase of this book now includes  the accompanying spreadsheet tools, which will be emailed to you.)

The National Association of Concessionaires (NAC) and The University of Memphis Kemmons Wilson School (KWS) of Hospitality and Resort Management have released a report on the findings of research first unveiled at Show East  and CinemaCon. The report is available for purchase only for $195.00 for members and $295.00 for non-members. Please make the appropriate selection above.